October 11, 2013 in interior styling
Earlier on in the year I had the pleasure of working on a location shoot for the Autumn/Winter 2013 collection from Marie-Chantal, the children’s fashion brand that was founded in 2001 by Princess Marie-Chantal of Greece.
The creative team was headed up by the talented photographer Julia Bostock. As well as Julia and myself, the crew also consisted of a hair and make up artist, a fashion stylist, a set builder and a film crew who documented the shoot and worked with Julia on the promotional film that runs alongside the campaign.
My role in the team was to style the interiors and sets, source the props needed and, prior to the shoot, make bespoke props that fitted the theme and could be used within the images.
Julia and I designed the stage set prop and it was made for us and placed outside in the wilderness and then brought inside to the grandeur of the stately location house. The clothing was chosen to match this idea, with casual wear outside and smart occasion wear inside.
Inside there are two different scenes: a dramatic night sky backdrop that I made and a much simpler white back drop to show the series of hand-held shadow puppets I also made. These consisted of the Marie-Chantal crown, castles, stars, a dragon and a Halloween pumpkin.
The film, art directed by Julia, is really sweet. I hope you enjoy it, it tells the story behind the shoot with a lovely narrative.
The clothes are just beautiful and the different settings perfect to show them off. I hope you enjoy the images as much as I enjoyed working on them. These are some of my favourites.
I’ll be posting a how-to from this shoot too so do pop back soon. x
Sania Pell is a freelance interior stylist, creative director and consultant based in London. She is a Contributing Stylist at Elle Decoration magazine, with whom she has worked for over 18 years, and is known for bringing a unique aspect to photographic shoots for national publications, leading international brands and retailers as well as style consultancy for top architecture practices and property development companies. She is the author of best-selling book The Homemade Home and The Homemade Home for Children. A trained, former textile designer, Sania is also involved in many multi-disciplinary creative projects.
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