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styling for the letteroom

November 17, 2013  in interior styling

Styling by Sania Pell for The Letteroom, photo by Uli Schade

I was approached in early Summer by The Letteroom to put ideas together for a new look and photographic direction for their first ‘grown-up’ catalogue, a taster of their product range for this Christmas season. The Letteroom sells personalised gifts and products of a typographical nature – homewares, accessories, decorations, prints – all with letters on that you can choose and personalise with bespoke messages. As a fan of all things typographic, photographer Uli Schade and I went with a clean and graphic feel for the images in a monochromatic palette. Some of the images we shot are below.

Styling by Sania Pell, photo by Uli Schade for The Letteroom

Stylist Sania Pell for The Letteroom, photos by Uli Schade

Interior Styling by Sania Pell, photo by Uli Schade for The Letteroom

Stylist Sania Pell for The Letteroom, photos by Uli Schade

Interior stylist Sania Pell, photographer Uli Schade for The Letteroom

We were very kindly lent furniture by Simon Jones Studio and Julian Chichester for the shoot. Other pieces were flea market bought and painted to complement the sets we designed.

Typographical, personalised gifts at The Letteroom. Styling by Sania Pell, Photo by Uli Schade

Flick through below to see the images Uli and I created in a sample of The Letteroom’s new catalogue:

 

 

If you can’t see it, click here to view on issuu.com

 

Head over to The Letteroom’s website to order the full catalogue and browse their product range which includes the products in the images shown. There are lots of ideas for great Christmas gifts!

Happy shopping.

 

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3 Comments

  1. allesistgut says:

    Great work. And thanks for sharing the catalogue. Happy day! 😉

  2. Gorgeous styling Sania! I’ll be heading over to The Letteroom’s website now so see more. Txx

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INTERIORS, FOOD & STILL LIFE STYLIST

ABOUT SANIA

Sania Pell freelance interior stylist London.

Sania Pell is a freelance interior stylist, art/creative director and consultant based in London. She is a Contributing Stylist at Elle Decoration magazine, with whom she has worked for over 20 years, and is well known for bringing a unique aspect to photographic shoots for national publications, leading international brands and retailers as well as style consultancy for architects and property developers. She is the author of best-selling book The Homemade Home and The Homemade Home for Children. A trained, former textile designer, Sania is also involved in many multi-disciplinary creative projects.

To enquire about commissioning Sania for commercial or editorial projects, please use the contact form.

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