July 18, 2016 in interior styling
These images are from my styling story entitled ‘Scandenese’ that was published in the April issue of Elle Decoration UK and photographed by the talented Heidi Lerkenfeldt. The concept was based around my observation of the similarities between Scandinavian and Japanese design, two of my favourite styles.
It illustrates how both cultures celebrate purity and paired back living. The shoot is about clean lines, natural materials and elements of nature which the talented Simone Gooch from Fjura provided with the flowers.
July 10, 2016 in food styling
This story is a play on the classic still life oil painting style of the Dutch masters in the 17th century. A table top shoot with fresh fruit and vegetables and classic props – styled simply and graphically, with minimal items and using empty space to make them look modern in contrast to the often visually-busy Golden Age still life paintings. Photography by the talented Beth Evans.
Sania Pell is a freelance interior stylist, creative director and consultant based in London. She is a contributing stylist at Elle Decoration magazine, with whom she has worked for 16 years, and is known for bringing a unique aspect to photographic shoots for national publications, leading brands and retailers as well as style consultancy for top architecture practices and property development companies. She is the author of best-selling book The Homemade Home and The Homemade Home for Children. A trained, former textile designer, Sania is also involved in many multi-disciplinary creative projects.
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